Rachel Maddow Leads Cable News In Demo On Friday Night
According to Nielsen, MSNBC’s The Rachel Maddow Show was the most-watched cable news show among 25-54 viewers on Friday. Maddow’s 9 PM competitor, Fox News’ Hannity, finished at the top in total viewers.
A special edition of Hannity drew 2.709 million total viewers and 406,000 in the key demo. Maddow pulled in a demographic audience of 476,000 while attracting a total viewership of 2.586 million. Fox News’ Tucker Carlson Tonight placed second in the demo (428,000) and overall viewers (2.384 million).
In the 8 PM hour, Tucker led the way in both the demo and total viewership. Meanwhile, MSNBC’s All In with Chris Hayes was guest-hosted by the embattled Joy Reid and finished third in the demo (276,000) and a distant second in total audience (1.464 million). CNN’s Anderson Cooper 360 captured 1.018 million total viewers and 292,000 in the 25-54 demographic.
During the 8 PM to 11 PM primetime slot, Fox News led across the board, averaging 2.477 million total viewers and 401,000 in the key demo. MSNBC pulled in 363,000 in the demographic and a total viewership of 1.91 million. CNN nabbed 874,000 overall viewers and 287,000 in the 25-54 metric.